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Case study · Automation

Lead acquisition system

A lead acquisition pipeline that scrapes, enriches, qualifies, and formats prospects from Upwork, GitHub, and Indeed. It gives sales/recruiting teams CRM-ready records instead of hours of manual sourcing.

Project type
Automation
Best for
Teams replacing manual work
Outcome
A faster, more reliable workflow
Core stack
n8n, Web Scraping, Apollo API
Lead acquisition system overview

Technology stack

  • n8n
  • Web Scraping
  • Apollo API
  • LLM

01 — The challenge

Client challenge

Sales and recruiting teams spent 80% of their prospecting time on manual sourcing — searching job boards, qualifying candidates, finding contact details, and entering data by hand. High effort, low throughput.

02 — What I built

What I built

I built a fully automated lead pipeline using n8n that scrapes Upwork, GitHub, and Indeed, runs LLM-based qualification against defined criteria, enriches each lead with Apollo contact data, and inserts ready records into the CRM.

  • Multi-source scraping across Upwork, GitHub, and Indeed
  • LLM-based lead qualification against custom criteria
  • Apollo API integration for contact enrichment
  • Automated CRM insertion with deduplication
  • Configurable qualification rules for different roles

Inside the build

01 / 05
Lead acquisition system — screenshot 1 of 5

03 — The outcome

Measured outcomes

Manual screening time reduced by 80%. The team now wakes up to a warm, pre-qualified, enriched lead list every morning — eliminating manual sourcing entirely and redirecting hours toward relationship-building and closing.

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