01 — The challenge
Client challenge
Tonic needed to reach 10,000+ subscribers with targeted SMS campaigns but had no system for automating delivery at scale, managing campaign sequences, or tracking response behaviour without manual effort.
Case study · Automation
A campaign automation system that connects Kit.com and Twilio to send targeted SMS at scale. It gives marketing teams a repeatable way to reach subscribers, track delivery, and run campaigns without manual sending.
Technology stack
01 — The challenge
Tonic needed to reach 10,000+ subscribers with targeted SMS campaigns but had no system for automating delivery at scale, managing campaign sequences, or tracking response behaviour without manual effort.
02 — What I built
I integrated Kit.com subscriber management with Twilio's SMS API through n8n — enabling automated campaign scheduling, subscriber segmentation, and delivery tracking across the full subscriber base.

03 — The outcome
98% deliverability across 10,000+ subscribers. Campaigns launch and execute entirely on autopilot from a single trigger — Tonic's team went from manual sending to a fully managed, measurable SMS operation.
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